Loyalty for serious Plus brands.
Multi-store. Headless-ready. White-glove migration. No-paywall pricing discipline. Charm gives Shopify Plus brands the same loyalty surface depth as the $200+ per-month incumbents — without the enterprise contract overhead.
- Multi-store · multi-currency · multi-locale
- Dedicated migration manager
- SOC 2 in progress · GDPR-ready

Trust & compliance
Shopify-native by design
Native customer accounts, checkout extensions, Functions.
Shopify Plus Partner
Multi-store and headless-ready architecture.
SOC 2 Type II
Audit underway — report Q4 2026.
GDPR-ready
EU data residency on request. DPA available on request.
Scale
Built to fit the way Plus brands actually work.
0
per-order fees
Predictable monthly pricing by order band — never a per-order tax, never per-customer, never a cut of your membership revenue.
7
native Shopify surfaces
Widget, customer account, checkout, thank-you, product page, order status, celebration bar.
11
supported languages
Storefront copy, customer emails, and the loyalty hub localized per Shopify Markets locale.
Capabilities
What you get on Concierge.
Concierge sits on top of your standard plan. It's not a separate product — it's the same Charm, with the team, surface, and contract terms a Plus brand actually needs.
Multi-store, one program
- Sync loyalty balances across regional Shopify stores
- Per-store reward catalogs with shared customer identity
- Centralized program logic — local market control
Headless & API-first
- REST + GraphQL endpoints for points, tiers, redemption
- Webhook-based events for downstream systems
- Custom storefront SDK on request
B2C + B2B on one ledger
- Unified loyalty across direct and wholesale customer types
- Per-channel earning rules and tier thresholds
- Account-level reporting your finance team can sign off on
Governance & security
- Audit trail on every admin action with required reasons
- SOC 2 Type II underway (Vanta, target late 2026)
- EU data residency available on Concierge
Finance-grade reporting
- Running points liability against your configured point value
- Per-store, per-tier, per-segment breakdowns
- Scheduled CSV/JSON exports to your data warehouse
White-glove migration
- Customer balances + tier status + earned history
- Dedicated migration manager assigned to your account
- Tested cutover window so customers never lose points
Book a Concierge call
Let's see if Charm fits your Plus stack.
Tell us a bit about your store. We'll route you to whoever on our team is closest to your setup — engineering, design, or program strategy — within one business day. No bot funnels.
3-minute tour
Walkthrough coming soon.
We're producing a quick guided tour of the Concierge surface right now. In the meantime, book a call and one of us will give you the live version.