A real button in the cart, and customer search that takes a name

The cart prompt can be a button. Charm's redeem line in the cart used to put the call to action inside the sentence as underlined words. It can now end in a proper tappable button instead — easier to hit on a phone, and harder to scroll past. Pick Button or Link on the cart card; text you wrap in brackets becomes the link when you choose the link style, and is dropped when you choose the button, which carries its own label.

Customer search accepts a name. The customer list matched an email or an ID and shrugged at everything else, which made looking someone up from a support ticket harder than it needed to be. It now asks Shopify for name matches too, so typing "novakova" finds her.

Lifetime numbers stop guessing. A customer's order count and total spend now come from Shopify's own lifetime aggregates instead of being summed from the orders Charm can see, which without extended order access is the last 60 days. Long-standing customers no longer look like they arrived two months ago.