Comparison
A Charm alternative to Yotpo Loyalty.
Yotpo Loyalty is part of the broader Yotpo retention suite, priced accordingly and taxed per order. Charm is focused — loyalty and memberships — with no per-order fee and a much lower entry.
Yotpo Loyalty
- Free
- 100 orders/mo
- Paid
- $199 / custom
Often bundled with the wider Yotpo suite; ~$0.20 per-order overage (as of May 2026).
Charm
- Free
- 150 orders/mo — every feature
- Paid
- $19 / $59 / $129 by order band
Standalone loyalty + memberships; pairs with your existing reviews / SMS apps.
Where Charm differs
What you trade up by choosing Charm.
- Single-purpose product, not a suite you have to buy into
- No $0.20-per-order overage — predictable monthly price
- Two-way Klaviyo OAuth sync if you prefer Klaviyo over Yotpo SMS
FAQ
Common questions.
Should I switch from Yotpo Loyalty to Charm?
If you use the rest of the Yotpo suite (reviews, SMS) and it's paying for itself, keep it. If you mainly use the loyalty piece and pay enterprise-tier prices plus per-order overage for it, Charm gets you the same outcomes from $19 with no per-order fee.
Ready to compare yourself?
Install Charm free and see for yourself.
The full feature set, free up to 150 orders/month. Migration from Yotpo Loyalty built in — with dedicated assistance on Pro and Plus.