Comparison
A Charm alternative to LoyaltyLion.
LoyaltyLion is enterprise-grade with enterprise pricing and a sales-led onboarding. Charm gives growing Shopify brands the same native-surface depth, self-serve, with every feature in every plan.
LoyaltyLion
- Free
- 400 orders/mo (trial)
- Paid
- $199+ / custom
Above the free tier is sales-led; full pricing is quote-based (as of May 2026).
Charm
- Free
- 250 orders/mo — every feature
- Paid
- $15 / $49 / $79 by order band
Self-serve install, no demo call — plans from $15.
Where Charm differs
What you trade up by choosing Charm.
- Self-serve install — no demo gate or annual contract
- Plans from $15 instead of a $199+ minimum
- Native localization in 29 languages, not a US-first afterthought
FAQ
Common questions.
Is Charm a good LoyaltyLion alternative for growing stores?
Yes — Charm is built for stores past the 'free forever' size who don't want a $199+/month commitment or a forced demo call. Every loyalty feature is included from Free, and you scale on order volume.
Do you offer enterprise support like LoyaltyLion?
Every paid plan (from $15) includes priority EU live chat support, and dedicated migration help is standard for everyone. For multi-store, headless, or SLA needs, our Shopify Plus concierge covers it — talk to us.
Ready to compare yourself?
Install Charm free and see for yourself.
The full feature set, free up to 250 orders/month. Migration from LoyaltyLion built in — with dedicated assistance on every plan.